Joseph Ribkoff Senior Director, Sales Strategy & Global Business Development, Nadine Clour

Joseph Ribkoff Senior Director, Sales Strategy & Global Business Development, Nadine Clour details the brand’s development and plans for it in the travel retail channel.

Can you tell us a little about your career so far and how you came to join your company?

I’ve been with Joseph Ribkoff for the past 20 years, beginning in a sales administrative role and evolving with the brand as it grew. The experience has given me a true sense of ownership and a heartfelt passion for what we create.

As a global brand, I’ve had the privilege of travelling extensively and contributing to our expansion into new markets around the world. During my travels, I became increasingly fascinated by the airport environment; observing travellers’ unique blend of comfort and personal style.

About 18 months ago, I had a “eureka” moment that led to exploring how we could introduce Joseph Ribkoff into the travel retail space, bringing our brand closer to women wherever their journeys take them.

How big an opportunity and market is travel retail to your brand and why?

Travel retail represents a significant growth opportunity for our brand. With distribution in over 60 countries and a strong existing presence at sea through our cruise line partnerships, we’re very optimistic about expanding further into this channel.

As an affordable luxury brand, we offer women travellers the chance to treat themselves; to experience quality and elegance without the high price tag of traditional luxury.

We’ve also observed a shift in the travel retail landscape, with spend per passenger decreasing, which reinforces the value of positioning Joseph Ribkoff as an accessible choice for women on the move.

What are your highlights of the past year?

This past year has been truly extraordinary, as it laid the foundation for growth across multiple channels for the brand. Our journey with TFWA has been a particular highlight, beginning in Singapore and leading to our first-ever pop-up activation at Cairns Airport in Queensland, Australia.

Participating in the TFWA World Exhibition also opened many exciting opportunities, which we’re actively exploring and feeling very optimistic about.

What is your current focus and plans for the next 12 months?

The year ahead will be one of consolidation and strategic growth. Our focus is on strengthening new relationships, closely reading the market, and curating our collections to align with the evolving needs of our consumers.

We’ll continue to expand our presence while further elevating the brand’s positioning.

What do you never travel without?

I never travel without a good book. It’s my little pocket of calm amid busy airports and meetings, and it always sparks inspiration, whether it’s for understanding people, culture, or the way style connects with everyday life.